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Why is Google Analytics so important for a website? Google Analytics (GA) can be intimidating at first glance. There is a plethora of data about your business’s web traffic. It can be overwhelming, to say the least, however, GA can also be an incredibly helpful tool for growing your business and your online presence. What […]
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Why is blogging important for local SEO? Time and time again blogging proves to be an effective way to boost your SEO and local SEO rankings, which, in turn, increase your leads and sales. Before we dive into the importance of blogging for local SEO, let’s have a refresher on what SEO is, specifically local
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How do I get more reviews online? This is the question everyone wants to know. It is no secret that online reviews for your business play an important role in your company’s growth. Consumers today have countless ways of researching a business at their fingertips. Whether it be their laptop or smartphone, or researching on
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If your website is not optimized for modern browsers and devices, you are likely to miss missing out on a huge opportunity to attract more visitors and increase sales. However, it’s not just about making your site look more modern, many other factors come into play when optimizing the user experience through your small business
5 Reasons Your Small Business Needs A New, Modern Website Read More »
Your online reputation is said to be a reflection of you and your business. According to Forbes, 97% of online business owners stress the importance of online reputation management. ORM is considered a very important SEO practice. The better reviews you have, the higher you’ll rank on search engines. What is Online Reputation Management? Online
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Web design is more complex than you might think. The importance of a good sales funnel and a well-designed customer journey has been well known to marketers since before the internet was even a thing, so it’s only natural that these concepts have found their place on the web as well. A visitor on your
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Website design is a rapidly growing field, but by no means is it a recent development. As more and more business is conducted online, however, it is essential that web users can easily locate your contact information. To successfully attract new customers, they must be able to find your NAP (name, address, phone number) and
Is your Contact Us page costing you conversions? Read More »
You probably instantly think about articles, blog posts and social media when you hear the words “content marketing,” but these are just small components of a larger strategy! For a business, content marketing can help capture customer attention, generate leads and create brand awareness. It can also help increase the online engagement that drives conversions,
How Can Content Marketing Increase Conversions? Read More »
Google will begin to roll out its new page experience update sometime around mid-June of this year. This will be after minor delays pushed the date back from the originally planned timeline of May 2021. The update promises to lend greater weight to factors relating to user experience, while also opening up Google Top Stories
5 Things Your Website Needs Before The New Google Update Read More »
When it comes to being found online or off, local businesses face a challenge. That is why it is important to be found in your local Google search. Using Local SEO is a great way to help potential customers discover you. It provides the information they want when they want it. Thus, putting your business
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