Search Engine Optimization

FOGO’s Digital Marketing division started as an SEO company, and we’ve grown to include a full suite of digital marketing services with a wide range of clients. We know SEO inside and out, and we customize our work to fit the needs of our clients. Using a proven, efficient, and effective process, we deliver high-quality, measurable results and we have the track record to prove it.

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SEO

Why Choose FOGO Solutions for your SEO agency?

Our expertise in Search Engine Optimization helps businesses like yours get found online. We customize our SEO strategies to meet your specific needs, using proven methods to enhance your website's visibility, drive organic traffic, and boost conversion rates. From local SEO to on-page and technical SEO, our comprehensive approach ensures your business stands out from the competition.

Why do I need SEO?

Businesses need SEO to stay competitive and visible. Search Engine Optimization (SEO) enhances a company's online presence, making it easier for potential customers to find their products or services through search engines like Google. By optimizing their website content, structure, and keywords, businesses can improve their search engine rankings, leading to increased organic traffic and higher conversion rates. SEO also helps build brand credibility and trust, as users tend to favor websites that appear at the top of search results. Additionally, a well-executed SEO strategy provides valuable insights into customer behavior and preferences, enabling businesses to tailor their offerings more effectively. Ultimately, investing in SEO is essential for driving growth, building brand awareness, and ensuring long-term success in the digital landscape.

What can SEO do for your business?

  • SEO

    SEO Helps More People Find Your Website

  • SEO

    SEO Helps Local Customers Find You

  • SEO

    SEO Is a Cost-Effective Way to Grow Your Business

  • SEO

    SEO Improves User Experience

  • SEO

    SEO Helps You Get Ahead of the Competition

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Be easily found when your customer has a need.

Local performance when it matters most.

Increase your site's visibility online.

Claim more coverage in search engine results.

Is your business not being found by your customers?

Discover hidden SEO opportunities today.

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What is included with SEO from FOGO:

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Local SEO

For local businesses, additional SEO steps are essential. When you search for a "salon" or "shoe store," results often show nearby businesses with location, phone number, hours, directions, and reviews.

Local SEO involves:

  • Creating a Google My Business profile
  • Listing your business on aggregation sites and social media
  • Encouraging positive reviews to boost your ranking
  • Ensuring consistent information (location, hours)

Some websites use localized keywords to indicate their service areas.

GeoTarget
Once you have target keywords, create your page content. Avoid outdated practices like "keyword stuffing." Instead, focus on satisfying the user’s query. Key elements of on-page content include:

  • URL: The web address for the page
  • Meta Title: The page's title, shown in the browser tab and search results
  • Meta Description: A short description (under 160 characters) in search results
  • H1 Heading: The page's main title, displayed in large, bold text
  • Body Content: The main content, including text, images, buttons, forms, etc.
  • Other Headings: Subheadings (H2, H3, H4, etc.) to organize content, especially on long pages

Google advises using natural language for your target audience. Use keywords naturally in the URL, meta title, meta description, H1 heading, and body content without overdoing it. For secondary keywords, incorporate them logically to maintain query satisfaction.

PPC

At FOGO Solutions, we specialize in off-site SEO strategies that elevate your website's search engine rankings. Our approach includes creating high-quality backlinks from reputable sites, engaging in impactful social media marketing, and conducting influencer outreach. We also focus on building a positive online reputation through reviews and mentions. Our primary goal is to enhance your website's authority, relevance, and trustworthiness, driving more organic traffic and improving search visibility. With FOGO Solutions' expert off-site SEO services, you can significantly boost your website's performance and establish it as a credible and valuable resource within your niche.

Offices

Technical SEO ensures that users and search engines can easily navigate your site. Key aspects include:

  • Page Speed: Optimize web pages to load quickly by removing unnecessary code and resizing large images. SEO pros and web developers collaborate to achieve fast load times.
  • Mobile-Friendliness: Ensure your website functions well on mobile devices and tablets as it does on desktops.
  • Duplicate Content: Avoid duplicate content to prevent confusing search engines about which page to rank. Ensure each page has unique meta titles and H1 headings.
  • Broken Links: Fix broken links to improve user experience and avoid penalties from search engines. Conduct technical audits to identify 301 redirects and missing pages.

GraphicDesign

SEO strategies typically begin with keyword research. Professionals use tools like Google Ads and SEMrush to assess keyword value based on search volume and cost per click (CPC). For example, informational keywords like "Saints roster" have no CPC, while transactional keywords like "Saints tickets" have higher CPC due to purchase intent.

Choosing keywords guides the creation and optimization of your pages. It's wise to select a primary keyword and several related secondary keywords to enhance your content's relevance. Google evaluates the relationship between these keywords to determine your page's value.

Avoid targeting only the highest-value keywords and set realistic expectations. For instance, a vintage baseball card store won't rank first for "baseball." Instead of asking, "What terms do we want to rank for?" consider, "What terms should we rank for?"

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Nicole GosseNicole Gosse
22:18 05 Sep 24
John is very patient and helpful. He makes sure to answer all your questions the first time so to not have repeated issues.
Scott RobisonScott Robison
22:01 28 Aug 24
FOGO Solutions delivered an outstanding job on our new website. It looks fantastic, and the site's functionality and speed are top-notch. I highly recommend their services!
Kevin SuttonKevin Sutton
18:31 22 Jul 24
The Marketing Team did an outstanding job developing the new website for our company. The experience was Awesome!!
Grant CaudillGrant Caudill
15:06 07 Mar 24
My organization has had a wonderful experience working with FOGO. The services were exactly as expected and customer service/success was very prompt whenever I needed anything. I highly recommend FOGO Solutions for any data and IT services.
Brett ButlerBrett Butler
15:43 26 Jan 24
We have had very few issues with our email servers and data storage. When something has come up, FOGO has been quick to answer as well as professional and knowledgeable in providing a solution.
Ben LambertBen Lambert
20:04 15 Dec 23
FOGO Solutions has been our go-to for all things IT related, and we would definitely recommend them to any and all of our business clients. Thank you for what you do!
Brian LittleBrian Little
20:49 31 Oct 23
The team at FOGO is always quick to solve any problem that we may need help with. Their staff is friendly and always professional. They have given our company the edge we need to compete in our market. The are highly recommended!
Shawn C. ZShawn C. Z
23:20 19 Oct 23
Extremely pleasant employees
Tre BattleTre Battle
17:00 11 Sep 23
FOGO has been an asset to our company for years and I have personally appreciated their responsiveness and genuine care for their clients.
Jennifer HoneycuttJennifer Honeycutt
19:55 30 Aug 23
FOGO was exactly what we needed for our small business! They provide an affordable, secure off site server with an incredible IT team to install and upgrade software as well as help us trouble shoot when we have issues! The migration was seamless and the recommendations were on target!
Kevin PhillipsKevin Phillips
19:33 30 Aug 23
My company really enjoyed the Cyber Security class.
Brett MatthewsBrett Matthews
15:08 30 Aug 23
Our agency has been using FOGO for social media services and have been very impressed. We have seen an ROI as customers call in from the advertisements they see on Facebook, etc. Camry and the team was a pleasure to work with on install.
Nelia LovvornNelia Lovvorn
16:01 28 Aug 23
Fogo solutions has been an incredible resource to our team. Their secure approach to websites and web hosting is a game changer. Best marketing agency in west Georgia.
Grant BelbackGrant Belback
20:42 25 Aug 23
We’ve been using FOGO’s IT service at our properties for over a year now and they are truly genuine people to do business with. They continue to exemplify quality customer service and our company has received great value from using them because they act quick and offer high-quality products and services. They also created an attractive website for a few sites! Highly recommend!
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Partners & Certifications

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FAQs

Estimates for SEO results vary from three to twelve months, depending on the industry, keyword, and website. If your technical SEO is correct, Google will crawl new or updated pages within 48 hours. However, it takes time for Google to assess user behavior and adjust rankings accordingly.

Yes, user experience impacts SEO. Attractive designs improve user behavior metrics. Ensure your site has effective navigation, optimized monetization widgets, pop-ups, images, and videos. When redesigning, prioritize mobile-friendliness and fast page speed.

If you want to elevate your website, investing in the right SEO company is crucial. A reliable and qualified SEO partner can enhance organic visibility, boost conversions, and improve user experience.

Consider FOGO Solutions, a leading provider of SEO services with a track record of increasing business profitability. Our experienced team ensures every dollar spent on SEO delivers a high ROI. Trust our experts to help you invest wisely in your business.

So what are you waiting for?
Grow your business online today!

SEO Support Articles

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