Jamie Ziglar
Google My Business Listing – How Important Is It?
The foundation of a great Local SEO campaign is an optimized Google My Business listing. These listings consist of Google Search, Google Images, and specifically Google Maps. 2nd Line Marketing has perfected the creation, verification, and optimization process. A consistent Google My Business listing is as valuable as having an ad in the yellow pages […]
How Online Reviews Benefit You
As technology continues to blur the lines between traditional businesses and the Internet, the importance of online reviews is greater than ever. Especially when it comes to social networks. Whether you sell a product or provide a service, interaction through your social networks is vital to the growth of your brand. Getting your company started […]
Facebook Advertising vs. Google Adwords
Because of the rising popularity of social media, advertising through traditional channels like television, radio and newspaper has been replaced with online advertising. As a cheap marketing method with the ability to reach more people than before, online advertising has particularly become popular among startups and small businesses. In fact, Facebook Advertising and Google Adwords […]
Search Engine Optimization vs. Search Engine Marketing
Search Engine Optimization vs. Search Engine Marketing, what do they mean? Before we dive into that, let’s understand their basic importance. As of 2017, the number of searches over the internet averaged almost 6 billion a day. While it is true that social media has taken the world by storm, there is more going on […]
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