Local SEO Results for Vehicle Services

ByMark Hebert

Client: DMV Services Provider
Partner: FOGO Solutions
Focus: Local SEO (Google Map Pack & Organic Rankings)
Reporting Period: July 2024 – July 2025

Overview
A multi-location title and registration company partnered with FOGO Solutions to improve search visibility for DMV-related services across Louisiana. The goal was to rank in the top results on Google for high-intent searches like “DMV appointment” and “tag renewal,” while increasing traffic to their local landing pages.

Objectives

  • Improve rankings in Google’s Map Pack and organic results for local service queries
  • Target high-converting keywords related to express DMV services, title transfers, and license plates
  • Expand visibility across key markets, including Baton Rouge, Alexandria, and Lafayette

Local SEO Strategy

FOGO Solutions developed a location-specific SEO strategy that included:

  • Google Business Profile enhancements and structured location data
  • Local landing page optimization for appointment scheduling, tag renewals, and title services
  • Keyword-focused content targeting “DMV express services” and “appointment near me” searches
  • Regular performance monitoring and rank tracking across Google Organic, Google Places, and Google Local Pack

Ranking Highlights (as of July 2025)

  • Google Local Pack
    — Average Rank: 3.0
    — All tracked listings in top 3 for at least one location
  • Google Places (Maps Listings)
    — Keywords Tracked: 17
    — Average Rank: 5.35
    — Best Rank: 3.0 | Worst Rank: 7.0
  • Google Organic Results
    — Keywords Tracked: 9
    — Average Rank: 8.22
    — Top Terms:
    · “DMV appointment scheduling Alexandria” – Rank 4
    · “DMV express services” – Rank 4
    · “vehicle registration Baton Rouge” – Rank 3

Impact

FOGO Solutions helped this regional DMV alternative rise to the top of local search results for dozens of high-value service terms. With first-page rankings across Google’s Local Pack, Maps, and Organic listings, the client gained significantly greater exposure in local markets and positioned itself as the most convenient DMV option in the region.

Want to rank #1 for your service locations?

Contact FOGO Solutions at (866) 674-3836
Visit fogosolutions.com