Client: Regional Title Services Provider
Partner: FOGO Solutions
Focus: Organic Traffic & Local SEO Performance
Timeframe: July 2024 – July 2025
Overview
FOGO Solutions partnered with a regional title and registration company to improve organic search visibility, reduce reliance on paid media, and capture more high-intent traffic from Google across all service areas.
Objectives
- Increase organic sessions and new users across 9+ office locations
- Improve rankings for “title services near me” and city-specific queries
- Drive more website calls, form submissions, and walk-in visits through search
SEO Strategy
FOGO Solutions deployed a location-based SEO program with a focus on long-term organic growth:
- Technical SEO: Resolved mobile speed and crawlability issues site-wide
- On-Page Optimization: Enhanced titles, metadata, schema, and content per location
- Content Strategy: Produced monthly blog posts focused on legal title FAQs and DMV alternatives
- Google Business Profile Optimization: Improved reviews, categories, and NAP consistency
- Conversion Optimization: Streamlined UX and CTAs to convert more visitors from search
Key Results (YoY: July 2024 – July 2025)
- 59% increase in new users from organic search
- 66% growth in total organic sessions
- 42% increase in conversions (calls + form submissions) from organic traffic
- 10+ locations ranking in the top 3 local results for high-value terms
- Bounce rate reduced and time-on-site increased on organic entry pages
What Drove Success
Localized SEO strategy tailored to each office
Educational organic social media content targeting vehicle title search queries
Clean site structure and technical health for improved crawling
Consistent GMB engagement boosted visibility in map packs
Business Impact
The client experienced sustained organic growth across every location, positioning their business as the top result for local vehicle title services. The SEO strategy eliminated dependence on paid search in several regions, lowered acquisition costs, and delivered measurable ROI.
Looking to scale your local search presence?
Contact FOGO Solutions at (866) 674-3836
Visit fogosolutions.com
